Human Resource Management: Mobilizing the People to Work Effectively

“The way to activate the seeds of your creation is by making choices about the results you want to create. When you make a choice, you activate vast human energies and resources, which otherwise go untapped.” –Robert Fritz

Human resource management is the organization of the employees working in the company to improve their work performance. It is a strategy and consistent approach to mobilize every employee to perform their task at the maximum level and achieve the set of goals and directives of the company. The main goal of this strategy is to ensure that every employee is sufficient with the knowledge and skills needed to perform their work effectively.

Human resource management includes human resource selection, planning, recruitment, training and performance appraisal. Human resource management also incorporates the application of policies and procedures that will affect the human resources in terms of their work. Having a human resource management strategy will help every business owners to set their goals and understand which will be prioritized first so that his employees will be guided in accomplishing their work at the right time with the best possible outcome.

These are the different strategies in conducting a human resource management.


Recruitment is the selection and screening of the most qualified employee for the job. In conducting the recruitment process, a recruiter must be aware of the protocols and the standards required for the said process. This will avoid erroneous candidate that will be listed in the selection and will ensure that the selected applicants are only those who are suitable enough for the position with enough knowledge and skills.


It is the process of making the employee aware of everything about the company. Once a new person is hired, the first thing that a human resource person should do is to orient him/her to the company’s setting, vision and mission, set of rules and regulations and many others that pertains to the company and the job.

Training and Development

In the field of human resource management, training and development of the employees is the focus with the aim of improving their performance in the work setting. Training and development also encompass the activity of educating the human resources in order to provide and incorporate to them some of the basic knowledge of their work.

Skills Management

Skills management is the practice of developing the skills of the human resources in order to make use of it in achieving their goals. One advantage of skills management is making each and every employee aware of their job description, what they are required to accomplish and any skills gap that they have. Skills management will also enable the business owners to see the strengths and weaknesses of their employees.

Performance Appraisal

It is a process where every employee is evaluated in their performance whether they satisfactorily meet the set standards of the company in terms of the quality of work, outcome, personal traits and behaviors. Performance appraisal will also evaluate the employee’s strengths and weaknesses, as well as their suitability for the promotion.

Human resource management is a good strategy to improve the workforce and the quality of work of the employees. By having this strategy, a certain company will be able to make their way in mobilizing their people to lead the success of their work. It may or may not be required in the company depending on the different factors like size, structure and organizational culture of the people who operates it. Whatever it may be, human resource management would be a great help in leading your people to work at their very best.


Speed on Website Optimization

Speed equals Time

Speed is another important element in web optimization. Speed here means the amount of time spent for your web pages to download its content. Previously, I discussed with you some important tips on how to optimize your web pages for web crawlers and to add up I’ll be talking about speed on web optimization.

It has been proven that an increase in page load will annoy your visitors and probably decrease traffic and ad revenues to your website. Visitors mostly spend less than 30 seconds before they decide to stay or leave a particular site. Most likely if it will take them another few seconds for the page to fully download, visitors will proceed to a next possible site in the SERP or Search Engines Result Page.

Be sure that your web pages are loading quickly into your user’s computer screen despite their internet connections. Here are ways on how to speed up your web pages.

  • Keep your scripts simple. Avoid unnecessary use of scripting languages and flash. Incorporation of such makes it harder for web crawlers to crawl your site.
  • Avoid adding irrelevant web graphics on your web pages. Make an impressive expression to your visitors through your content not with the use of unimportant graphics or fancy animations.
  • If an image must be added to convey an important idea or point, consider the image size and file type to use.

Thus, with more demanding audience and harder competition, speed optimization must be highly considered. To know more tips on website optimization, grab Andy Kings’ book entitled Website Optimization.

Web Optimization Tips

How can web developers ensure that their websites are optimized for search engine? What is website optimization? In this article we will tackle few tips to have a well optimized website. Let’s start with the definition of website optimization. Website optimization also known as Search Engine Optimization (SEO) is the means of having a high ranked website visibility in search engines such as Google and Yahoo. This is to have your websites visible at the first page of Search Engine Results Page (SERPs).

Search Engines

Search engine is a tool used to locate or find information in the internet. Examples of such are Google, Yahoo, MSN and more. Google, as one of the biggest search engines, they fill their index databases by letting robots or spiders automatically crawl/visit and index the contents of websites that was submitted to them through their addurl tool. The results of this crawl is being stored in their index database and displayed as a result with the use of their query processor. Google noted that not all websites that are submitted for crawling will be visible to their SERPs.


Keywords serve as an important factor in website optimization. Websites are not ranked as a whole; instead keywords are used to verify the relevance of your website to particular subject. Have a bunch of related keywords before getting started and check for indications on the most frequently used keywords. Moreover, also use synonyms of these words.

Another thing to consider in using keywords is the placement of such. The important parts where you can insert these keywords are in URL, title, alt, hyperlinks and body of your site. In url, a low level url (ex. are more important than higher level url (ex. Frequency, keyword proximity or prominence affects websites ranking.Some elements should contain the following:

  • Title should have a word count of between 5 to 6 with a keyword frequency of 1 and a keyword prominence of at least 60%

  • Alt should have a word count of 1-35 and keyword frequency of 1to 2.

  • Hyperlinks should have a keyword frequency between 1-8.

  • Body text must have a keyword frequency between 1 and 6, word count of between 3 and 400, keyword prominence of about 50% and total frequency of between 5 and 20.

Additional Tips

First, make sure that your website’s contents are updated and informative. Second, create links to and from quality and relevant websites. Google pagerank is a link relevance and importance tool that scales websites according to sites that links to it. Higher rank websites appears at the top of search results. Third, create a standard based website, this means your website must be clear and well-formatted. Avoid using web technologies that spiders or robots don’t understand. Lastly, avoid using hidden text and links, never practice cloaking, sending automated queries to Google and loading pages with irrelevant keywords.

To know more on web optimization visit Googles webmasters guidelines and