With regards to the existing needs of these companies, Bartlett Communications launched a free online website evaluation tool called eValuator. Evaluator provides companies an evaluation tool on their website health and value by simply entering their website url. After the software evaluated the specified website, the tool will provide information on its functionality and wellness and it will also indicate ways of improving the web site’s performance.
How eValuator works?
1. A scoring system is used to rate the website based on 15 different indicators.(e.g. technical issues, Google PageRank, Alexa TrafficRank, marketing factors, and analytics)
2. These indicators are weighed individually according to its level of significance.
3. After assessing the website according to the criteria, a detailed description of such criteria is presented and the suggested ways to improve the website performance.
In using this tool, marketing heads of small to medium businesses can create a more vivid strategy and better understanding on how to increase traffic on their website and most importantly to increase business sales.
Check out www.bartlettcommunications.com for more information.
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